Some shirts do more than cover your chest-they say something. They stand for a mindset, a lived experience, and a refusal to stay silent. As a veteran-owned mental health brand, we design apparel that cuts straight to the core of who we are and the conversations most people avoid.

When you wear our threads, you’re not just putting on a T-shirt—you’re signaling that you’re willing to do the work. Every design is built to spark real conversations, create connections, and remind people that strength doesn’t come from hiding your scars. You can look good, feel confident, and still be honest about the battles you’ve fought.

We don’t make merch to push a logo. We make durable, high-quality gear that stands up to real life—built for those who carry weight, face storms head-on, and believe community is forged through truth, not perfection.

Transparency matters: Mental Joe does not own clinics, sell treatment, or receive referral fees. We don’t fund alternative treatments directly, and funding is not guaranteed. Our only role is to provide education, connection, and support—so people can make informed decisions about their own healing.

Rock & Roll

SMLXLXXL

$35.00

Add To Cart

Gratitude

WhiteBlack

SMLXL2XL

$35.00

Add To Cart

Conquer The Battle Within - Psych

SMLXLXXLXXXL

$35.00

Add To Cart

Do as the buffalo and run headfirst through the storm to reach the other side. We know from experience that avoiding the elephant in the room and pushing mental health concerns aside only prolongs the pain.

Our founder, Chad McLean, lived in this truth firsthand. After he burned in on a night jump and ultimately ruined his Special Operations Career, Chad lived with years of intense physical pain and PTSD that eventually led to a suicide attempt. What finally changed was this breaking point. While in an inpatient facility, Chad knew he didn't want to continue living this way. He tried all of the traditional treatments, but he remembered hearing about ketamine assisted therapy. Chad's wife, Cari, began researching and found a clinic where he started treatment shortly after he returned home, and Chad began a new path toward healing.

The buffalo doesn’t avoid the storm-t charges straight through it, knowing the fastest way to the light is on the other side. Today, Chad lives that mindset by sharing his story, building real connections, and opening honest conversations around alternative and emerging treatments that can help save lives. If you’re exhausted from running, numbing, or white-knuckling your way through the pain, you’re not broken, and you’re not alone. Join a community of people who have been through the storm, faced it head-on, and found hope, peace, and a way forward on the other side.

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Chad McLean

Founder & Veteran

Individuals helped find resources and support

Donate

Fund treatments for those who can't afford them

Connect

We bridge the gap between those who need help and those who provide it

Educate

Spreading awareness about alternative treatments

Mental Joe does not own clinics, sell treatment, or provide therapy directly. Our role is to provide education, connection, and support. We connect individuals with qualified referral partners and offer funding assistance when possible. Funding is not guaranteed.